← Everything in the package
03—Google Business Profile optimization

The listing that gets you the most calls, run for you.

Your Google Business Profile is what shows up on the map when a homeowner searches your trade. We optimize every field, post to it every week, answer every review, and keep it accurate — so it ranks, and so it converts.

Built for any home service business that gets — or should get — calls from Google Maps.

#1Driver of local calls for most trades
WeeklyPosts and photo updates
100%Of reviews answered, in your voice
The Problem

A half-finished profile is a half-empty phone.

Most contractors claimed their Google profile once, added a logo, and never looked at it again. Google notices. So do homeowners.

01

Wrong category, wrong services

If your primary category is “Contractor” instead of “Roofing contractor,” or your services list is empty, you don’t show up for the searches that actually bring jobs.

02

Four photos and no posts

Google rewards active profiles. A listing with weekly posts and fresh job photos outranks a stale one — and a homeowner comparing two profiles picks the one that looks alive.

03

Reviews left unanswered

Every unanswered review — good or bad — is a signal to Google and to customers that nobody’s home. The competitor who responds to all 200 looks like the professional.

2×

Businesses with complete, active Google profiles are roughly twice as likely to be considered reputable by consumers, per Google.

The Fix

We optimize it once, then work it every week.

Your profile becomes a living asset instead of a forgotten listing. Here’s what that looks like.

Full optimization

Correct primary and secondary categories, every service listed with descriptions, service areas, hours, attributes, products, and a description written to rank. We claim it if it isn’t claimed and fix it if it’s a mess.

Weekly activity

New posts every week — finished jobs, offers, seasonal reminders. Fresh photos on a schedule. Q&A seeded with the questions homeowners actually ask. Holiday hours set before you think of it.

Reviews handled

The included review automation asks every happy customer at the right moment. We respond to every review — thanking the good ones and handling the rough ones professionally, in your voice.

The goal

Top three. In your area. For your trade.

This is where the calls come from. An optimized, active profile is the biggest lever for getting here — and staying here.

Fig. 03 — The map pack, with you in it
What’s included

Everything on your profile, handled

  • Profile claimed, verified, and fully optimized
  • Correct categories, services, service areas, and attributes
  • Business description and services written to rank
  • Weekly posts — jobs, offers, and seasonal updates
  • Regular photo and video uploads
  • Every review responded to, in your voice
  • Q&A seeded and monitored
  • Hours, holidays, and changes kept accurate
  • Spam and fake-listing reports filed on your behalf
  • Monthly report: views, calls, direction requests, and rankings

The most valuable listing you own — finally getting the attention it deserves.

Why it compounds

Reviews and activity feed each other.

An active profile ranks higher. Higher rank means more calls. More calls means more finished jobs. More finished jobs — with the review automation asking at the right moment — means more reviews. More reviews mean a higher rank.

It’s a flywheel. We just keep it turning.

FAQ

Questions about Google Business Profile.

Your Google profile can get calls on its own, but it ranks better and converts better when it points to a fast site with matching services and locations. That’s why the website, the SEO, and the profile come as one package.

We’ll ask you to add us as a manager on your Business Profile — you stay the owner. It takes two minutes and we walk you through it on the onboarding call.

We respond to them professionally and promptly, which is what other homeowners reading them actually care about. Where a review violates Google’s policies, we file the removal request. And the included review automation routes unhappy customers to you privately before they ever post.

Usually, yes. Suspensions and duplicates are common for service-area businesses and we handle the reinstatement and merge process regularly. Tell us in your audit request and we’ll look at it.

//—Free audit

Let’s look at your Google profile.

Ask for a free audit and we’ll pull up your profile next to the competitors ranking above you and show you exactly what’s missing.

Prefer email? Reach us at hugo@serviceblueprint.ai