There’s money sitting in your CRM. We go get it.
We mine your old leads, dead quotes, and past customers, then run a win-back campaign that books jobs — with zero new ad spend.
Built for contractors sitting on years of leads they never followed up with.
Your next ten jobs are already in your phone.
Every contractor is sitting on a goldmine: hundreds or thousands of people who once raised their hand. Old leads, quotes that went quiet, customers you served years ago. Most of it never gets touched again.
Dead leads aren’t dead
The homeowner who ghosted your quote last spring may be ready to buy now. The timing was wrong then — not forever. Nobody ever circled back.
Past customers forget you
The family you did great work for three years ago needs you again — but they’ve lost your number and Googled someone else.
You keep renting new leads
You pour money into fresh ads while a database full of warm contacts sits untouched. You’re buying leads you already own.
New ad spend. Reactivation works the list you already paid for.
We mine it. We message it. You book it.
We turn your dormant database into booked jobs with a done-for-you win-back campaign — no new leads required.
We mine your database
We pull your old leads, dead quotes, and past customers out of your CRM and spreadsheets, then clean and segment the list by how likely they are to buy.
We run the win-back
We launch a friendly, personal campaign in your voice — the right offer to the right segment — and handle every reply as it comes in.
You book the jobs
Interested homeowners land on your calendar as booked estimates. You just show up and quote — the chasing is already done.
Everything in the campaign
- Full audit and cleanup of your existing CRM and lead lists
- Smart segmentation by service, age, and buying signal
- Win-back messaging written in your voice
- Multi-touch SMS and email sequences, fully managed
- Every reply handled and qualified for you
- Booked estimates dropped straight onto your calendar
- A simple recap of jobs recovered and revenue booked
Found money, booked — without spending a dollar on new leads.
Even a tiny response rate pays for itself many times over.
Say you have 2,000 old leads and past customers sitting in your CRM. A win-back campaign that wakes up just 1% books you 20 conversations. Close a handful at a typical job value and the campaign has paid for itself several times over — before you’ve spent a cent on advertising.
That’s the beauty of reactivation: the leads are already yours. We’re just going back for the money you left on the table.
A single-percent response on a list of thousands can book more jobs than a month of ads.
Questions about reactivation.
That’s the normal starting point — spreadsheets, a clunky CRM, notes in your phone. We do the cleanup and organizing as part of setup. You hand us the raw list; we make it usable.
No. The outreach is warm, personal, and genuinely useful — a real offer or check-in from a business they already know. We control the pace so it never feels like spam.
Most contractors see replies within days of launch and booked estimates inside the first two weeks. Your dormant list is warmer than you think.
Not a dollar. Reactivation works entirely from the leads and customers you already have. It’s the cheapest pipeline you own.
See what’s hiding in your database.
Ask for a free audit and we’ll show you how a reactivation campaign would turn your old leads into booked jobs — with zero new ad spend.
Prefer email? Reach us at hugo@serviceblueprint.ai